Descartes and Parade Partner to Bring AI-Powered Carrier Engagement to Freight Brokerages

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Apr 3, 2025

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San Francisco, CA – April 3, 2025 – Parade, the pioneer in AI-powered capacity management for freight brokerages, today announced a strategic partnership with Descartes Systems Group (Nasdaq: DSGX) (TSX: DSG) to embed Parade's CoDriver AI technology across Descartes' transportation management solutions. This partnership enables Descartes customers to automate carrier communications across both phone and email channels while leveraging AI to qualify carriers, capture pricing data, and drive smarter capacity decisions.

The integration brings Parade's breakthrough Voice and Email AI technology to Descartes' Aljex TMS and MyCarrierPortals platforms, creating the industry's first fully integrated carrier engagement solution that automates both inbound phone calls and emails while performing automated carrier qualification. By transforming previously manual communications into structured data, brokerages can now process more carrier interactions with fewer resources while building a comprehensive digital view of their carrier network.

"At Descartes, we're committed to helping our customers transform their operations through intelligent automation," said Dan Cicerchi, General Manager, Transportation Management at Descartes. "By integrating Parade's advanced AI capabilities across our transportation management solutions, we're empowering brokerages to book more loads and secure their carrier networks while dramatically reducing manual work. This partnership represents a significant leap forward in our strategy to bring cutting-edge AI capabilities to freight brokers of all sizes."

The integration enables brokerages to automate carrier communications, capture pricing data in real-time, and ensure that only qualified carriers enter their workflow - all within their existing Descartes solutions. This creates a unified source of structured carrier data that improves both day-to-day decision-making and long-term capacity planning.

"By embedding our AI technology within Descartes' industry-leading platforms, we're creating an intelligent automation layer that transforms every carrier interaction into actionable capacity intelligence," said Anthony Sutardja, CEO and Co-Founder of Parade. "This partnership goes beyond simple automation by building a comprehensive digital view of the carrier network that enables smarter, data-driven decisions. Together, we're setting a new standard for operational excellence in freight brokerage."

Early adopters are already seeing transformative results from the integration:

"With Parade's AI capabilities integrated into our Aljex TMS, we've increased our digital freight coverage to 30% while handling 1,200 loads monthly with just three reps," said Chet Hebner, Director of Transportation & Logistics at Lane One. "The system automatically processes carrier communications, captures pricing data, and ensures we only work with qualified carriers. This has dramatically improved our efficiency while giving us better insights into carrier availability and pricing across our network."

Key Capabilities:

  • AI-Powered Communication: Automatically process inbound phone calls and emails from carriers, capturing offers and pricing data in real-time without manual intervention

  • Intelligent Carrier Qualification: Leverage MyCarrierPortals' automated qualification to ensure brokers engage only with pre-qualified carriers

  • Unified Intelligence Framework: Transform every carrier interaction into structured data that improves both tactical coverage decisions and strategic capacity planning

  • Seamless Platform Integration: Access all capabilities directly within Descartes' Aljex TMS, creating a single workflow for managing carrier relationships

The integrated solution is available immediately to joint customers of Parade and Descartes' transportation management solutions.

About Parade

Parade is the leader in capacity management solutions for freight brokerages. The company's platform combines AI-powered carrier engagement capabilities with comprehensive capacity intelligence and an extensive partner integration network. Parade's CoDriver AI technology automates carrier communications across email and phone channels, enabling brokerages to increase margins, improve carrier relationships, and scale operations efficiently. Trusted by leading 3PLs and digital freight brokers, Parade's platform has processed over $40B in truckload transactions to date.

About Descartes

Descartes (Nasdaq: DSGX) (TSX: DSG) is the global leader in providing on-demand, software-as-a-service solutions focused on improving the productivity, security and sustainability of logistics-intensive businesses. Customers use our modular, software-as-a-service solutions to route, track and help improve the safety, performance and compliance of delivery resources; plan, allocate and execute shipments; rate, audit and pay transportation invoices; access global trade data; file customs and security documents for imports and exports; and complete numerous other logistics processes by participating in the world's largest, collaborative multimodal logistics community. Our headquarters are in Waterloo, Ontario, Canada and we have offices and partners around the world.

Book 30% more freight.

Contact

Parade

1160 Battery St. #100
San Francisco, CA 94111-
1233

Reach Sales

(830) 423-5930

Carrier Questions?

assistant@parade.ai

© 2023 Parade

All rights reserved.

Book 30% more freight.

Contact

Parade

1160 Battery St. #100
San Francisco, CA 94111-
1233

Reach Sales

(830) 423-5930

Carrier Questions?

assistant@parade.ai

© 2023 Parade

All rights reserved.

Book 30% more freight.

Contact

Parade

1160 Battery St. #100
San Francisco, CA 94111-
1233

Reach Sales

(830) 423-5930

Carrier Questions?

assistant@parade.ai

© 2023 Parade

All rights reserved.