Parade Platform
Book more freight than ever before.
Everything you need to cover more loads in less time, source reliable carriers, build stronger relationships, and price freight confidently.
Capacity management helps freight brokerages and 3PLs source and reuse carriers, automate bookings, and win more business.
CoDriver
Every carrier call and email is working — even when your team isn’t.
CoDriver answers inbound calls and emails from carriers, qualifies the fit, captures quotes, and syncs everything into Parade. No dropped balls. No manual entry.
CoDriver
Every carrier call and email is working — even when your team isn’t.
CoDriver answers inbound calls and emails from carriers, qualifies the fit, captures quotes, and syncs everything into Parade. No dropped balls. No manual entry.
Capacity
Know who can move it before you pick up the phone.
Parade taps into live capacity signals across your network so your team can find, reuse, and book the right carriers faster. Business intelligence for freight, built into the way your team already works.
Capacity
Know who can move it before you pick up the phone.
Parade taps into live capacity signals across your network so your team can find, reuse, and book the right carriers faster. Business intelligence for freight, built into the way your team already works.
Integrations
Fits your tech stack. Doesn’t fight it.
Parade plugs directly into your TMS, load boards, and compliance tools. Dozens of integrations, major marketplace syndication, and built-in carrier verification — so your workflows stay unified and your data goes where it needs to.
Integrations
Fits your tech stack. Doesn’t fight it.
Parade plugs directly into your TMS, load boards, and compliance tools. Dozens of integrations, major marketplace syndication, and built-in carrier verification — so your workflows stay unified and your data goes where it needs to.
Parade by the Numbers
Parade brokers don’t just move faster. They scale.
More loads. Tighter margins. Carriers who come back. All without adding a single rep.
4X
Carrier Rep Bandwidth
4X
Carrier Rep Bandwidth
60%
Decrease in One-and-Done Carriers
60%
Decrease in One-and-Done Carriers
12M+
AI Conversations Annually
12M+
AI Conversations Annually
$40B
Transacted
$40B
Transacted
Parade Features
Why Parade?
Your team already knows what good looks like. Parade gives them the data and automation to do it at scale — finding the right carrier faster, covering more loads, and turning what works into a repeatable system.
Parade Features
Why Parade?
Your team already knows what good looks like. Parade gives them the data and automation to do it at scale — finding the right carrier faster, covering more loads, and turning what works into a repeatable system.
Benefits
What changes when you run on Parade.
Stop leaving capacity on the table. Parade automates the grind so your team can focus on the freight that moves the needle.
Drive Top-of-Funnel with Qualified Carriers
The right carriers don’t find you — Parade finds them. Automated load offers, private portals, and targeted campaigns fill your pipeline with carriers who can actually move your freight.
Drive Top-of-Funnel with Qualified Carriers
The right carriers don’t find you — Parade finds them. Automated load offers, private portals, and targeted campaigns fill your pipeline with carriers who can actually move your freight.
Automate Your Core Lanes with Reliable Coverage
Set it and let it run. Cascade and AutoAssign keep your recurring lanes covered by carriers you already trust — so your team stops re-solving the same problems every week.
Automate Your Core Lanes with Reliable Coverage
Set it and let it run. Cascade and AutoAssign keep your recurring lanes covered by carriers you already trust — so your team stops re-solving the same problems every week.
Automate Your Core Lanes with Reliable Coverage
Set it and let it run. Cascade and AutoAssign keep your recurring lanes covered by carriers you already trust — so your team stops re-solving the same problems every week.
Build a Trusted Network and Drive Carrier Reuse
Keep your best carriers coming back. Parade makes it easy to track carrier preferences, manage performance, and re-engage top partners — so your freight gets booked by the carriers who know how to move it.
Build a Trusted Network and Drive Carrier Reuse
Keep your best carriers coming back. Parade makes it easy to track carrier preferences, manage performance, and re-engage top partners — so your freight gets booked by the carriers who know how to move it.
Build a Trusted Network and Drive Carrier Reuse
Keep your best carriers coming back. Parade makes it easy to track carrier preferences, manage performance, and re-engage top partners — so your freight gets booked by the carriers who know how to move it.
AI That Turns Conversations Into Strategy
Every inbound email and carrier call is packed with signal. CoDriver captures it — qualifying the opportunity, logging the quote, and feeding that data straight into Parade so your team can book faster, price smarter, and build on what’s working.
AI That Turns Conversations Into Strategy
Every inbound email and carrier call is packed with signal. CoDriver captures it — qualifying the opportunity, logging the quote, and feeding that data straight into Parade so your team can book faster, price smarter, and build on what’s working.
AI That Turns Conversations Into Strategy
Every inbound email and carrier call is packed with signal. CoDriver captures it — qualifying the opportunity, logging the quote, and feeding that data straight into Parade so your team can book faster, price smarter, and build on what’s working.
Integrations
Built to fit where you already work.
Parade connects directly to your TMS, load boards, compliance tools, and more — so your data stays unified and your team never has to context-switch to get a load covered.
Testimonials
Freight leaders love Parade.
Don’t take our word for it — ask the brokers running more loads with less effort.
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
We’ve increased our digital freight coverage to 30%, [...] This has dramatically improved our efficiency while giving us better insights into carrier capacity and pricing across our network.
Chet Hebner
Director, Lane One
Parade completely changed the way our team operates. It's made us faster, more consistent, and we're capturing capacity we would have missed before.
McKenzie Houser
Director, Kirsch Transportation
Freight brokers are harnessing automation to increase the number of loads each employee books with truckload carriers daily, efficiency gains that translate into easier access to capacity for shippers.
Eric Johnson
Editor, Journal of Commerce
Resources
Learn More
Learn more about who we are and how we think. Here, you’ll find a wide array of videos, case studies, infographics, blog posts, and more.
Book 4x more freight.
Contact
Parade
2 Embarcadero Center, Floor 8
San Francisco, CA 94111
Voice Inbox
+1 (415) 980-8799
Carrier Questions?
assistant@parade.ai
