Book more freight than ever before.

Capacity management helps freight brokerages and 3PLs save time and make more money. 

Capacity management helps freight brokerages and 3PLs save time and make more money. 

There’s a lot to love about Parade.

Save Time

Finding the right carrier for each load takes a lot of time. Parade’s AI automates and streamlines the load booking process, letting  each team member book more loads per day.


Save Money

One-and-done carrier relationships are expensive. Parade’s capacity management re-uses  carriers and reduces carrier onboarding costs.


Increase Gross Margins

Most brokerages leave money on the table. Parade’s automation drives improved pricing.


Integrate Seamlessly

Parade integrates across the freight broker tech stack:

  • TMS
  • Capacity & digital freight networks
  • Carrier onboarding & compliance tools
  • Rating benchmarks
  • Visibility tools

Freight leaders love Parade.

Parade has given us the runway to book an infinite amount of orders.

Alex Mauer | VP Operations, Jones Logistics

Digital bookings require a new type of technology—one that helps manage and execute on capacity relationships to grow your business.

Lindsay Watt | Head of Product, Parade

Parade's AI-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.

Leigh Buchanan | Editor, Inc. Magazine
Latest Resources
Concept Logistics is Using Parade and Tai Customization to Perfect Their Tech Stack

Find out how Concept Logistics benefited from the Tai TMS - Parade integration.

Brand Spotlight: McLeod Offers a Tried-and-True Software Suite for Brokerages

Today, we’re shining our spotlight on our partner, McLeod Software. McLeod is one of the biggest names out there when it comes to logistics software, with some of the most well-known companies in the industry turning to the company for their technology needs. McLeod offers digital solutions for truckload carriers, LTL carriers, private fleets, and the 3PL/brokerage/logistics provider market.

Fine Tune Your Tech to Fit Your Brokerage’s Needs

It’s no secret that no two freight brokerages operate in precisely the same way. Based on that, doesn’t it make sense that their software shouldn’t be exactly the same either? After Pandemic-induced supply chain challenges that required companies to pivot quickly (in many brokerage’s case, to find a way to take on more freight volume to capitalize on the booming freight market), it’s easy to make a case for more configurable solutions in freight tech.

Book 30% more freight.